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The Moc Chau
National Tourism Zone, covering more than 206,000 hectares in
Moc Chau and Van
Ho districts, features diversified and unique products, natural landscapes and
ethnic cultural identities, such as the Ban Flower Festival, Nao Song Festival,
New Crop Festival, and Miss Cow festival.
The People’s Committee of the
northern mountainous province of Son La has
devised a number of incentives to attract investment in tourism development.
The efforts will focus on improving its investment climate, administrative
procedures and infrastructure facilities and fostering promotion activities.
“The approved master plan for the development of the Moc Chau National Tourism
Zone is a crucial legal framework for the province to mobilise long-term and
comprehensive investment” Deputy Chairman of the provincial People’s Committee
Pham Van Thuy said, highlighting strong potential for tourism, particularly
resorts and ecotourism.
The locality should build on its advantages and develop specific plans to boost
the sector, he added.
Dinh Hong Phuc, Deputy Director of the Pha Luong tourist agency, said the
company will work closely with local residents to improve facilities and service
quality, further strengthen homestay tourism and draw tourists to the locality.
The zone is expected to welcome 1.2 million visitors by 2020 and 3 million by
2030, generating revenues of 1.5 trillion VND (71.4 million USD) and 6 trillion
VND (285.7 million USD) respectively.
It targets visitors from the Red River Delta and the northern midland and
mountainous regions as well as those from foreign markets such as Western
Europe, Northern America, Northeast Asia and Southeast Asia.
The zone includes three key tourism centres, the Moc Chau relaxation centre, the
Moc Chau eco-tourism centre and the Moc Chau recreational centre.
Community-based tourism villages will be formed in Dong Sang, Muong Sang, and
Tan Lap communes in Moc Chau district and Chieng Khoa commune in Van Ho
district.
According to the local Department of Culture, Sports and Tourism, Moc Chau has
seen continuous increases in the number of tourists, from 288,000 arrivals in
2010 to 600,000 in 2013 and 850,000 in 2014, mainly during holidays in Spring
when the plum and peach flowers blossom, and during the Mong New Year festival
in September.
Source: VNS |
